Why doesn't ChatGPT recommend my product?
Ask ChatGPT or Perplexity which tool to use for a job your product does. Count how many answers name you.
For most small products the count is zero. Not because the AI dislikes you. Because it answers from a short list of pages it reads first: comparison lists, review sites, forums, and the product’s own site. If your product is absent from those pages, it is absent from the answer.
In our first test run, a developer tool was named in 0 of 18 answers to its customers’ questions. Its biggest competitor was named in 15. In the same month, AI assistants opened that tool’s own pages 381 times. The AI reads it. It does not recommend it, because the pages it trusts for recommendations never mention it.
The fix is not a trick. It is being present, with consistent facts, on the pages AI reads. That is slow work nobody has time for, which is why we built an autopilot for it.